This page explains how LekhaPara Publication handles your personal information when you use our services.
You will learn what data we collect, how we use it, who we share it with, and your rights regarding your information.
Understanding our privacy practices helps you make informed decisions about using our services.
Effective Date: November 2025
Last Updated: November 2025
1. Introduction
LekhaPara Publication (“we,” “us,” “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you:
- Register as a textbook agent
- Place orders through our agent portal
- Access digital educational content on LekhaPara.in
- Contact us through our website
This policy applies to both our physical textbook publishing division and digital educational content division.
2. Information We Collect
2.1 Physical Textbook Division (Agent Information)
Registration Information:
- Personal details: Name, contact numbers (primary and secondary)
- Business details: Shop name, complete address, pincode
- Visual verification: Photograph of shop signboard with agent at cash counter
Business Transaction Information:
- Order history: Books ordered, quantities, dates, invoice amounts
- Payment records: Payment method, transaction dates, amounts
- Schools served: List of schools where books finalized
- Performance data: Lifetime business volume, recognition tier status
Communication Records:
- WhatsApp messages exchanged for business purposes
- Phone call records (dates, purposes)
- Portal comments and feedback submissions
Technical Information:
- Portal login activity (dates, times)
- IP addresses accessing agent portal
- Device information (browser type, operating system)
2.2 Digital Content Division (User Information)
Automatically Collected Information:
- IP address and general location (city/region level)
- Browser type and version
- Device type (desktop, mobile, tablet)
- Pages viewed and time spent on each page
- Referring website (how you found us)
- Date and time of visits
Voluntarily Provided Information:
- Contact form submissions (name, email, message)
- Feedback submissions (comments, suggestions)
- Error reports (descriptions of technical issues)
Analytics Information:
- Google Analytics data (user behavior, traffic sources)
- Microsoft Clarity data (session recordings, heatmaps)
- WP Statistics data (WordPress-specific metrics)
2.3 Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience. See our Cookie Policy for detailed information.
3. How We Use Your Information
3.1 Physical Textbook Division
Order Fulfillment:
- Processing orders and generating invoices
- Arranging delivery through ShipRocket courier
- Tracking shipments and resolving delivery issues
Business Communication:
- Sending order confirmations and tracking links
- Providing seasonal updates and promotions
- Responding to inquiries and support requests
Performance Management:
- Calculating recognition tier status
- Analyzing sales patterns and trends
- Determining specimen copy allocation
Financial Management:
- Maintaining payment records
- Tracking ledger credits for returns
- Generating financial reports
Legal Compliance:
- Maintaining records for tax purposes
- Meeting business registration requirements
- Resolving disputes and legal matters
3.2 Digital Content Division
Content Delivery:
- Displaying educational resources on your device
- Optimizing content for your browser and device
- Providing search functionality
Platform Improvement:
- Analyzing user behavior to improve content
- Identifying popular topics and subjects
- Detecting and fixing technical issues
Advertising:
- Displaying personalized Google AdSense ads
- Measuring ad performance and revenue
- Optimizing ad placement for user experience
Communication:
- Responding to contact form submissions
- Addressing feedback and error reports
- Providing technical support
4. How We Share Your Information
4.1 Third-Party Service Providers
ShipRocket (Courier Service):
- Shared information: Agent name, shop name, delivery address, contact number
- Purpose: Delivering physical textbook orders
- Data protection: ShipRocket maintains own privacy policy
Google Services:
- Google Analytics: Anonymous usage data for traffic analysis
- Google AdSense: Anonymous user data for ad personalization
- Data protection: Google maintains own privacy policy
Microsoft Clarity:
- Session recordings and heatmaps for user experience analysis
- Anonymous data only (no personal identification)
- Data protection: Microsoft maintains own privacy policy
Hostinger (Web Hosting):
- Website files and database information
- Purpose: Hosting LekhaPara.in
- Data protection: Daily automated backups, secure servers
GetSwipe (Accounting Software):
- Agent transaction records, invoices, inventory data
- Purpose: Business accounting and financial management
- Data protection: Encrypted cloud storage, automatic backups
4.2 Legal Requirements
We may disclose your information when required by law:
- Compliance with legal obligations (court orders, subpoenas)
- Protection of LekhaPara’s legal rights
- Prevention of fraud or illegal activities
- Response to government requests
4.3 Business Transfers
If LekhaPara is involved in merger, acquisition, or sale of assets, your information may be transferred. You will be notified via email and/or prominent notice on our website of any change in ownership or use of your information.
4.4 No Data Sales
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
5. Data Security
We implement appropriate technical and organizational measures to protect your information:
Technical Measures:
- Password-protected agent portals
- Encrypted data transmission (HTTPS/SSL)
- Secure cloud storage (GetSwipe, Hostinger)
- Daily automated backups
- Firewall protection
Organizational Measures:
- Limited staff access to personal data
- Manual records stored in locked storage
- Regular security reviews
- Staff training on data protection
Limitations: No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Data Retention
Active Agent Data: Retained indefinitely for business continuity and relationship management.
Terminated Agent Data: Retained for 7 years after account termination for legal and accounting purposes.
Payment Records: Retained for 7 years as required by Indian tax law.
Digital Content User Data: Analytics data retained according to third-party service provider policies (typically 14-26 months). Contact form submissions retained for 2 years.
Deletion After Retention Period: Data securely deleted or anonymized after retention period expires.
7. Your Rights
7.1 Access Rights
You have the right to request copies of your personal information stored by LekhaPara. Contact us via WhatsApp or Contact Us page with your request.
7.2 Correction Rights
You have the right to request correction of inaccurate or incomplete information. Agents can update business details through portal or by contacting LekhaPara.
7.3 Deletion Rights
You have the right to request deletion of your information, subject to legal retention requirements. Terminated agents can request deletion after 7-year retention period expires.
7.4 Objection Rights
You have the right to object to processing of your information for specific purposes. Contact us to discuss your concerns.
7.5 Portability Rights
You have the right to request transfer of your data to another service provider in commonly used format.
7.6 Exercising Your Rights
To exercise any of these rights, contact us:
- WhatsApp: [Business hours: 10 AM – 8 PM]
- Contact form: [Available on website]
- Written request: Mail to office address below
We will respond to requests within 30 days.
8. Children’s Privacy
Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, contact us immediately. We will delete such information from our records.
For digital educational content, students under 13 should access content under parental supervision. We do not require registration or collect personal information from content users.
9. International Data Transfers
LekhaPara operates from India and primarily serves Indian users. If you access our services from outside India, your information may be transferred to and processed in India. By using our services, you consent to such transfers.
10. Third-Party Websites
Our website may contain links to external resources. We are not responsible for privacy practices of third-party websites. We encourage you to read privacy policies of any website you visit.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes effective immediately upon posting on LekhaPara.in. We will notify you of significant changes via:
- Prominent notice on website homepage
- WhatsApp message to registered agents
- Email notification (if email addresses collected)
Continued use of services after changes constitutes acceptance of modified policy.
12. Contact Information
Questions or concerns about this Privacy Policy? Contact us:
Email: team@lekhapara.in
WhatsApp: +91 9144336641 [Business hours: 10 AM – 8 PM]
Office Address:
Unity House (House No.: N0001)
Beside Madrasa Para Juma Masjid
Madrasa Para, Chhoto Sujapur
Malda 732206, West Bengal, India
Data Protection Officer:
Abdur Rahman Choudhury
[Contact through channels above]